A little surrealism. A whole lot of botanical goodness.
BRANDING / PACKAGING / DIGITAL
Turning stories into identities,
and everyday things into something more.
BEHIND THE WORKA LITTLE ABOUT ME
Hello, I’m Fatema.
My work lives at the intersection of storytelling and visual expression. I explore how colour, typography and thoughtful details can give an idea its own unmistakable character.
From culturally rooted packaging to playful digital experiences, I’m drawn to design that makes the ordinary feel a little more extraordinary.
A curious mind.
A colourful
point of view.
Brand identitiesPackagingEditorial designUI/UXPoster design
THE WORKSIX STORIES. MANY POSSIBILITIES.
Serious thought.
Playful outcomes.
From a drink with a story to a city with a soul. A collection of identities, objects and experiences, each with a world of its own.
Where Renaissance artistry checks into modern luxury.
Tradition, togetherness, and the art of a thoughtful gift.
Ancient stories. A fresh perspective. Pathways to epic art.
A celebration of more: more colour, more texture, more you.
A fresh spin on laundry, community, and the everyday.
THE PLAYGROUNDPHOTO + TYPE + A LITTLE INSTINCT
Just for the
love of type.
Eight poster explorations.
No single mood. Plenty of personality.